Consumers of all ages participated in a number of risky behaviors in the last month. The most common activity is spending more than 20 hours per week watching TV or surfing the Internet. Over three-quarters of seniors reported spending at least 20 hours per week in this sedentary mode last month. Not wearing sunscreen and driving more than 10 miles per hour over the speed limit are the next most common behaviors.
Nearly one-quarter of 18 – 30 year olds reported having 5 or more alcoholic drinks in one day and 25% sent a text while driving in the past month. The wealthiest, best educated and those most Engaged in their personal health are the most likely to text or email while driving. The most Engaged consumers are more likely to wear a seat belt, but they also have a greater likelihood of driving more than 10 miles per hour over the speed limit compared to Disengaged consumers.
Only 21% of consumers did none of the activities on this list. However, if we remove spending 20 hours in front of the TV or on the Internet as a risk factor, 44% of consumers overall and 66% of 65 – 79 years did not perform any of the other activities on this list.
|Behaviors||Total sample||18 – 30 year olds||65 – 79 year olds|
|Spent more than 20 hours per week watching TV or surfing the Internet||60%||57%||76%|
|Did not wear sunscreen when outdoors for an extended period of time||27%||30%||14%|
|Drove more than 10 miles an hour over the speed limit||20%||21%||17%|
|Had five or more alcoholic drinks in one day||16%||24%||4%|
|Sent a text or email while driving||13%||25%||1%|
|Not worn your seatbelt when driving or riding in an automobile||10%||11%||5%|
|Rode a motorcycle or bicycle without a helmet||8%||13%||0%|
|Took a new prescription drug without reading the warning label||8%||15%||2%|
|Used an indoor tanning bed||5%||11%||2%|
|None of the above||21%||16%||22%|